Review on Attribution Insights by Alex Mitra

I like how it's easy for my team, as well all of our stakeholders (internal & external), can view data easily without having an entire analytics department at their disposal by utilizing this toolset! As with any new software product there is some learning curve but very quickly you are up speeded compared others out here within your industry that may be using older versions or not even have such toolsets available yet!! But definitely try them - they will help drive business success.

The best thing about Attibution Insight so far has been its ease/convenience when doing mass communication campaigns / activities vs traditional methods where reporting was manual via Excel etc., plus ability now also see "ROI" directly from insights instead relying solely upon third party providers who charge monthly fees per client account accesses only then add another layer into ROA calculation if needed. !