I bought this product because I have had excellent results with other McKee products. It arrived on time and was well packaged. It can either be sprayed onto the tire or applied with a sponge applicator. I chose the applicator because I have low profile tires. I was impressed with how easy it was to use. The result was nothing short of amazing. Intense black tires with a beautiful shine. What I liked most was that the tires had a rich shine without an overly sloppy wet look.